25 Best Deals From The Ulta Big Summer Beauty Sale 2025

There are countless online sales to keep up with around the Fourth of July, but the annual Ulta Big Summer Beauty Sale occupies a special place in our hearts (and browser tabs). The three-week event, running from June 29 to July 19, is the perfect opportunity to score both summer beauty essentials and investment purchases at deeply discounted prices. What we love about this sale is how it encompasses a wide array of brands across almost every product category, including makeup, skincare, fragrance, hair care, and various beauty tools. There are a handful of offers running throughout the sale period, as well as limited-time deals unveiled week-to-week, to keep our shopping senses tingling.